1) SELL A BRANDED MONTHLY LICENSE FOR $20/mo.
2) SELL A $200 BRANDED OWNED LICENSE – IT’S YOUR VEHICLE TO ADVERTISE FOR FREE
3) DON’T TRY TO INCLUDE SO MANY MODULES WITH XXX! GIVE DEVELOPERS A CHANCE TO DEVELOP FOR IT SO THAT YOU CAN HAVE AN ECOSYSTEM AROUND YOUR PLATFORM
4) MAKE IT EASY FOR DESIGNERS TO CREATE TEMPLATES
5) NEXT TIME YOU WANT TO DO CRAZY THINGS WITH PRICING MAKE AN ANNOUNCEMENT FIRST
6) DON’T LOCK DOWN YOUR FORUMS AND TRY TO HIDE – KEEP COMMUNICATIONS OPEN AND BUILD A STRONG COMMUNITY AROUND YOUR PRODUCT – AND KEEP A LINE OF COMMUNICATIONS OPEN FOR POTENTIAL CUSTOMERS
7) YOUR BEHIND THE 8 BALL RIGHT NOW, SO LEARN FROM THIS LESSON, AND LEARN WELL: THE MORE PEOPLE CAN AFFORD YOUR SOFTWARE, THE FURTHER IT WILL SPREAD AND IN TURN YOU WILL MAKE MORE MONEY!